STCO48823

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PR Competition

Strategic Communication Undergraduate CO - Bob Schieffer Col of Comm

Long Description (Catalog Description)

Prerequisite: Senior standing, plus STCO 32403 (Design), STCO 31423 (Strategic Writing) and STCO 35503 (Research) and instructor approval. Students research, plan, create, execute and evaluate a multimedia campaign for a designated client. Participation in the Public Relations Student Society of America Bateman Case Study Competition. Students must earn a C or higher in each strategic communication course required for credit toward completion of STCO major degree requirements.

Course Typically Offered

Spring

Career

Undergraduate

Min Units

3

Max Units

3

Repeat for Credit

No

Number Of Repeats

1

Code

PRA

Name

Practicum